Leo Burnett
drive and ambition
He is a perfectionist and has high standards for his own work. Leo Burnett often feels that if he wants something done right he must do it himself, for others do not do as thorough a job as he does. Doing a task well is very important to him, and he may labor over minute details that others would not bother with. Leo Burnett strives for accuracy, efficiency and precision, and he becomes very irritable when things are not done "right".
On the other hand, Leo Burnett can become so much of a perfectionist and so self-critical that he will not even attempt many activities and projects, feeling that his efforts will simply not be good enough. He is usually modest and realistic in assessing what he can accomplish and, if anything, Leo Burnett underestimates himself. Of course, practice makes perfect, and if Burnett does apply himself diligently in a given area, he gradually gains self-confidence as he masters skills and develops expertise.
Leo Burnett conserves his energy and paces himself so that he does not waste or diffuse his efforts. An unwillingness to take risks or venture from the beaten track can sometimes limit his opportunities. In short, Burnett may not aim high enough, thereby settling for too little in life.
Leo Burnett meets numerous challenges and possibly defeats in pursuit of his goals and desires, and his setbacks often occur because Leo has been too rash or intent on working his own will regardless of the impact on others. Leo Burnett is intense and passionate, and simply does not know when to stop sometimes! Recklessness with others can be a problem for Burnett.
He is very serious about attaining his goals and feels that keeping his nose to the grindstone is the only way to do it. It is by working hard, keeping up his efforts and focusing on a single objective that Leo Burnett achieves his aims in life. Leo exercises great self-control, even self-denial, in order to accomplish what he desires. He meets obstacles stoically and struggles patiently through difficult circumstances. Leo Burnett feels that he must rely on himself alone and that he must shoulder all of the responsibility. He can be a harsh disciplinarian, expecting far too much of himself and others. Leo often holds himself back, doubting his own power and ability. He may feel that he meets great resistance whenever he tries to assert himself or take initiative, which is very frustrating to Burnett. However, Leo Burnett has the power to endure and a dogged determination to overcome all obstacles.
Burnett gains his objectives and ambitions in life through his personal charm, attractiveness, ability to please others visually and/or emotionally. A career in the arts or entertainment world is possible for Leo Burnett. Anything involving sales or promotion, particularly of beautiful or luxurious items, is an area he can succeed in. Vanity or indiscretions in relationships could lead Leo Burnett to his downfall.
His aspirations in life are apt to be quite unusual, extraordinary, or ahead of their time. Leo Burnett is a nonconformist, insistent on doing things his own way, and he will follow a zigzag course to the fulfillment of his ambitions.
Rebelling against authority seems to be one aspect of his life's plan. Leo Burnett simply cannot force himself into a pre-cast mold of any kind.
Burnett may seem to have a magically easy road to success and public recognition. Doors open for Leo Burnett and opportunities abound. He may have more offers than he can follow up on. Mostly this is due to a positive and generous attitude on his part. Leo's ambitions in life may have a spiritual component - based on a concern for social betterment or humanitarian ideals.
His professional goals and long-range ambitions may be vague and difficult for Leo Burnett to define for quite a long time. This is partly due to the fact that they are not very conventional, concrete, or worldly. Leo is apt to have more of a spiritual vocation or calling. Healing, counseling, the ministry, music, art - or some combination thereof - may well be part of his role in life. On the other hand, Leo Burnett may simply be confused and seemingly not ambitious at all in the professional realm.
Burnett may well have an unusual destiny or pivotal role to play in a drama that involves much more than his own personal ambitions and professional aims. This could involve uncovering secrets, bringing deception, cruelty, or injustice to light, or making fundamental changes in some field. Leo's work may also include dealing with life and death situations, crises, and emergencies. Somewhere along the way, fate may force Burnett's hand - and it may require some self-sacrifice on his part. On the other hand, his real work may be rather subtle - a quiet transformation of a particular area or field. Leo Burnett is meant to do in-depth work.
Astrological factors in this Astro Profile section:
Mars in Virgo
Mars in 8th house
Mars Conjunct Saturn
MC Conjunct Venus
MC Conjunct Uranus
Jupiter Trine MC
Neptune Quincunx MC
Pluto Quincunx MC
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