Leo does not appear to be an intensely emotional or sentimental person, and he is often unaware of his own or other people's deeper feelings and emotional needs. Tears and tantrums bewilder him and make him very uncomfortable. Leo Burnett would rather settle differences by talking things out reasonably and rationally, but he tends to ignore or poke fun at any attempt to probe his own or others' inner depths.
Leo Burnett avoids heavy, demanding emotional relationships and is wary of making personal commitments.
He needs ample mental stimulation and feels close to people with whom he can share thoughts and intellectual interests. Conversation is very important to Burnett. The strong, silent partner is not for him.
Leo Burnett has a sympathetic nature and instinctively reaches out to people in need of help. Burnett also has a deeply ingrained tendency to want to improve or "fix" other people's lives, which can be annoying to the person who has no desire to be changed or "helped" in this way. For Leo, affection and caring must be expressed in tangible acts or service of some kind.
Leo Burnett often feels that he must do something or be something other than what he is in order to receive approval and acceptance from others. He is very sensitive to criticism and easily feels left out or neglected, and though he may appear cool or distant, Burnett actually cares very much about being included. Because he is so sensitive, it may seem easier for Leo Burnett to withdraw into a shell rather than risk the emotional bumps and bruises he may endure once he lets others really know him in an intimate, personal way. His reserve and caution make establishing close emotional relationships with others difficult, and Leo Burnett becomes very attached to the few people he considers "real friends". Burnett can gain inner security and strength through periods of solitude if he views them as times to nourish himself and develop his own interests, rather than as times of loneliness.
In love relationships, Leo Burnett desires a deep, intense and passionate union with his beloved and forms very strong emotional bonds and attachments. Leo "marries" the person he loves at a very deep emotional level, and is often extremely possessive and jealous of anyone who may pose a threat to that union. Burnett can be very demanding of his love partner. Leo Burnett tends to be somewhat suspicious of his partner's relationships, even if they are merely platonic. If he is ever betrayed, Leo Burnett is capable of hating with as much force and intensity as he once loved. He is attracted to people who have an aura of mystery about them.
Leo is attracted to foreigners, exotic places, traveling, and to people who can expand his horizons, teach him something, or show Burnett places and worlds he has never experienced before. Sharing a philosophy or ideal with his love partner is important to him.
Also, Leo Burnett feels love and kinship for people everywhere, not only with his own family, nationality, or group. Finding similarities and making links between people from differing backgrounds or with different perspectives is a gift of his.
Leo Burnett appreciates beautiful surroundings and congenial company, and though he enjoys helping people, Leo Burnett will rarely put himself out too much in the process. He is good-humored and generous at heart but inclined to be lazy.
He is excitable, spontaneous, and easily aroused emotionally and sexually. Leo Burnett falls in love very quickly and has little self-restraint or concern for propriety when his feelings have been stirred. However, it may be difficult for Leo to sustain relationships after the first rush of excitement wanes, especially if Burnett's partner is basically a conservative person who does not like to change or experiment. Nontraditional relationships appeal to Leo Burnett, and personal freedom is or paramount importance to him.
It is absolutely essential for Leo Burnett not to deceive himself when it comes to love relationships, romance, or the true nature of other people. Leo tends to be in love with love, and can be incredibly naive and easily seduced. Confusion, disappointments, and regrettable mistakes in both emotional and financial matters may result. On the other hand, it is also possible that Leo Burnett will use his attractiveness or charm to deceive others. Clarity, directness, honesty, and realism regarding romantic relationships and people in general, need to be developed.
He is prone to get involved in highly intense, even obsessive relationships - "fatal attractions", so to speak. At its darkest, this urge for intensity in the personal arena may compel Leo Burnett to choose friends or mates who are rather dangerous or dishonorable characters with a penchant for manipulating and inflicting pain on their "loved ones". On the other hand, Burnett may be tempted to use his own sexuality or charm to play the same sort of game, to use love or friendship as a bargaining chip or to gain power over others. Even if his intentions are basically good, Leo Burnett will find that his closest relationships are rather tumultuous affairs in which some rather unlovely aspects of his (such as jealousy and the desire to dominate or to be a victim) keep showing their faces. These are qualities that need to be understood and ultimately outgrown.
Astrological factors in this Astro Profile section:
Moon in Gemini
Moon in 6th house
Moon Square Saturn
Venus in Scorpio
Venus in 9th house
Venus Trine Jupiter
Venus Conjunct Uranus
Venus Quincunx Neptune
Venus Quincunx Pluto