Giorgio Armani
motivation

Behind Armani's strong, proud appearance (described in the previous chapter), there is a very tender, sensitive, sentimental, feeling person. He is probably much shyer and more private than initially presumed.

Giorgio has powerful emotional attachments to the past, his family, his childhood, places he associates with safety and security, and his beginnings. It is very important to Armani to maintain a connection with his roots and heritage and keep family bonds strong. Loyal, devoted, and sentimental, Armani tends to cling to whatever is dear to him - be it a person, a familiar place, or a cherished possession.

He is sympathetic, nurturing, supportive and very sensitive to the emotional needs of other people. Giorgio likes to be needed and to care for others, and he often worries about the people he loves. Giorgio Armani has a very strong need for a sense of belonging and acceptance, and much of his life centers on his home. He is more concerned about people and their feelings than with power, achievement, or position in society. Kindness, consideration and tenderness are more meaningful to Giorgio Armani than any sort of honor the world can bestow.

He is primarily emotional and his views are often dominated by his feelings and his own personal, subjective experiences, rather than reason, logic or abstract principles. It is difficult for him to judge situations fairly and objectively because his personal sympathies and loyalties usually factor in. Giorgio Armani takes things very personally and sometimes builds a wall around himself to shield himself from pain and rejection. Giorgio Armani feels rather shy and vulnerable at heart. He also tends to be moody and experiences frequent mood swings. Giorgio Armani needs to have a place and time in his life to withdraw, introspect, dream and replenish himself; otherwise Giorgio Armani becomes cranky and unhappy with those around him.

Giorgio Armani functions in an instinctive, irrational manner and likes to immerse himself in creative activities where he can express his feelings, imagination and instincts. Armani often loves to cook, since it can be both creative and a way to nurture and nourish others. Giorgio Armani also has a great affinity for music, because it evokes and communicates feelings that may be difficult or impossible to put into words.

His compassion, sensitivity, and imagination are Armani's strong points. His faults include an inability to let go of the past and move forward, clannishness and prejudice, and a tendency for self-pity when facing hardship.

Giorgio Armani tends to get involved in the helping professions or in activities where his efforts are hidden, behind the scenes, unacknowledged, or unknown to the public. Asserting himself or getting up in front of an audience may be exceedingly uncomfortable for Armani.

The above description of Giorgio Armani is so deeply ingrained that he has little objectivity and often little appreciation for other, different ways of approaching life. Giorgio Armani tends to be one-sided. There is little ambiguity in his makeup and he generally knows what he wants and what will make him happy.

Giorgio Armani tends to see things from his perspective only and to be rather subjective. He also enjoys talking and expressing his views but does not always listen as well. Giorgio Armani has a clear mind, a love of learning and new experiences, and he needs constant mental stimulation and activity.

Giorgio has big aspirations and the desire to succeed in life in a grand way. Giorgio Armani tends to exaggerate, promise more than is feasible and misjudge by being overly optimistic. However, he never gives up on his hopes for the future. Armani tends to be restless and discontent with the responsibilities and limitations of life.

Inwardly he is zealous and fanatical, though he may hide his personal desires and intentions, as well as the intensity of his feelings. He is driven by a deep inner sense of destiny and mission and an almost compulsive desire for personal recognition. Giorgio is infatuated with power, incredibly willful and stubbornly fixated on achieving greatness or being someone Special. Giorgio Armani tends to worship heroes who have powerful personal magnetism and charisma, and he often seeks to emulate them. Giorgio has potential for tremendous good or tremendous evil.

His emotions are very intense and Giorgio Armani is excited quite easily. Love is very important to him and he is constantly seeking emotional fulfillment, but he will not waste time with casual relationships.

Astrological factors in this Astro Profile section:

Ascendant in Leo and Sun in Cancer

Sun in Cancer

Sun in 12th house

Sun Conjunct Moon

Sun Conjunct Mercury

Sun Square Jupiter

Sun Conjunct Pluto

Sun Conjunct Moon/Pluto