Giorgio Armani
approach to life and appearances

The following is a description of Giorgio's basic stance toward life, the way others see him, the way Giorgio Armani comes across, the face he shows to the world. In the page about motivation you will read about the inner Giorgio Armani - his real motivation, which describes the kind of person he is at heart and where his true priorities lie. Study this page and the next one and compare them - there may be significant differences between the two, in which case "the inner Giorgio Armani" may not shine through and others may be in for so a few surprises once they get to know Giorgio a little better. This page describes the disguise Armani wears, his role in life, while the page about motivation talks about the real person beneath the disguise.

Ferociously proud and somewhat vain, Giorgio Armani likes to be impressive and to be considered special and unique. He is not timid, meek, or self-effacing, and is rarely content with staying in the background or in a subordinate position. He is a natural leader, and does not take orders from others very well. Armani must have something of his own, something creative - be it a business, a project, a home or whatever - that he can develop and manage according to his own will and vision. Whatever Giorgio does, he does it in a unique, dramatic, individual way. He likes to put his own personal stamp on it.

Giorgio Armani also has a very strong sense of dignity, self-respect, and personal honor and is deeply offended if someone treats him in a humiliating or dishonorable way. Armani will rarely confront the offender - he is too proud to do so - but he will lose his affection and respect for them. Giorgio dislikes pettiness and hates to be snubbed or ignored.

Armani admires others who are strong individuals like himself. When Giorgio Armani befriends someone, Armani is tremendously loyal, sincere, and willing to go to extraordinary lengths to make that person happy. He is very giving and generous, but his gifts are never anonymous - Giorgio expects recognition and appreciation for them. He also expects the intense loyalty that he offers to his dear ones to be reciprocated. However, Giorgio Armani often has trouble developing relationships with people who are as strong as himself, for he does not really cooperate or share the leading role very easily. If he is not in the leading role, he aspires to be and will compete with the person who is.

Giorgio Armani has great heart and courage, and people often look to him for strength, encouragement, and affirmation. Giorgio always puts his best face forward and rarely allows others to see him hurting, disheartened, or vulnerable. Giorgio Armani also has a very strong need for love, admiration, appreciation, and praise, although he does not like others to realize just how important it is to him.

His outlook on life tends to be very personal and rather self-centered. His own self-expression, self-actualization and self-realization interest Giorgio more than anything else. Giorgio Armani feels that if he does his best where he is, the rest of the world will take care of itself.

Giorgio Armani has a sweet, appealing demeanor and seems instinctively to grasp the concept that "one catches more flies with honey than with vinegar". His personal brand of charm is usually quite winning. Giorgio coax rather than coerce. However, if he does not get what he wants, Giorgio Armani is likely to resort to insincere flattery, wheedling, whining, or pouting rather than stating directly what he needs, or doing for himself. Armani seems to need others' approval first.

Armani projects a feeling of broad-mindedness, generosity, and beneficence, a sense that he is someone others should listen to and treat with respect. Because Giorgio Armani generally makes such a favorable impression on people, many doors are open to him, and it may seem that he Giorgio somehow luckier than other people. Mostly this is due to the confidence that Giorgio Armani emanates.

Other people may consider his environment a bit strange and Armani likes to surround himself with a certain air of mystery. Giorgio Armani tends to be very secretive and is likely to exert his power from behind the scenes.

Astrological factors in this Astro Profile section:

Leo Rising

Venus Sextile Asc.

Jupiter Sextile Asc.

Asc. Conjunct Neptune/Pluto